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Lower the thermostat and layer up for National Sweater Day

February 6, 2014 - Today, WWF is challenging Canadians from coast to coast to lower their thermostats and wear a sweater to help conserve energy.

February 6, 2014  By  Alyssa Dalton



By participating in National Sweater Day, WWF said individuals, businesses and communities will be coming together to show a commitment to reducing energy use and call on decision-makers to take action.

“As we plan for our future energy needs, conservation will be the first resource considered. Conservation is environmentally friendly and it can help lower our electricity bills,” said Bob Chiarelli, Ontario energy minister.

“The good news is that there are practical solutions. It is great to see so many people coming together to show their commitment to saving energy and fighting climate change,” said David Miller, WWF-Canada president and CEO.

Other strategies to reduce energy usage, as suggested by WWF and the Ontario government, include:

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• Replacing old light bulbs with energy-efficient LEDs.
• Using Energy-Star certified appliances, such as refrigerators, dryers, TVs, which have higher efficiency standards.
• Using less water—pumps and equipment are needed to get water to your home and to heat it up.
• Installing power bars for appliances and turning them off when not in use.

This year, National Sweater Day kicks off by unveiling a virtual sweater, knit in real-time, as Canadians engage in the climate change conversation through their social media channels. Canadians will be encouraged to upload #selfies showcasing themselves wearing sweaters to Instagram, Facebook, Twitter and Google Plus with the hashtag #SweaterDay.

Bob Chant, Loblaw’s senior vice president of Corporate Affairs and Communicatio noted all Loblaw banner stores will also be lowering the temperature a few degrees today in support of the initiative.

Image courtesy WWF-Canada.


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